Where Talent Meets Strategy

Who Are WE

Dreams Never Die Entertainment is a full-service Entertainment Management & Consulting Agency specializing in talent management, event production, industry strategy, contract negotiations, and multimedia production. We blend creative vision with business acumen—delivering artistic excellence while protecting the business behind the spotlight.

Whether you’re an artist seeking representation, a brand producing an unforgettable event, or a company needing industry insight—we’re your behind-the-scenes power team. Because in this business, it’s not just about making noise. It’s about making an impact.

“Where the spotlight often blinds, I stand in the shadows guarding what matters most — the truth, the trust, and the talent.” Bobby “Big Country” Shields, Founder | Managing Principal Dreams Never Die

Entertainment with honor

The Dream Work

We deliver strategy, support, and protection for artists, brands, and visionaries ready to rise — without compromise.

Talent Management

We protect, guide, and amplify artists with integrity and strategy.

Contract Negotiators

We secure fair, future-minded deals that protect your value and voice.

Event Production

From concept to curtain call — we produce experiences that move people.

Let's Build Together

Every service we offer is rooted in one mission — to protect artists, amplify voices, and bring dreams to life with integrity. Call 919-324-4573.

Industry Consultants

Expert insight to help you navigate, grow, and thrive in entertainment.

Multimedia Production

Bringing stories to life through powerful visual, digital, and audio content.

What Drives Us

More Than a Business. A Calling.

At Dreams Never Die Entertainment, our mission is to protect the art — and the artist. In an industry where loyalty and truth are often lost to ego and exploitation, we stand firm in our values: integrity, honesty, and commitment. We are champions for creatives — a steady force behind the curtain, making sure your voice is heard, your vision respected, and your value protected. We don’t just produce. We protect. We don’t just manage. We honor. Because dreams deserve more than applause — they deserve a foundation that lasts.

The soul behind the strategy. The people behind the promise.

Our Dreamkeepers

At Dreams Never Die Entertainment, our team is more than titles — we are protectors of purpose, curators of culture, and advocates for the art and the artist. Every member of our leadership brings integrity, intention, and heart to the work, united by a shared mission: to honor truth, elevate talent, and deliver with excellence.

Bobby "Big Country" Shields

Bobby "Big Country" Shields

Founder, Managing Principal
Bobby Shields is a highly accomplished CEO and Entertainment Business Manager with over three decades of experience navigating the fast-paced and
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Taryn <br> Ford

Taryn
Ford

VP, Operations
Taryn Ford, widely known as Taryn “P Did That”, serves as the VP of Operations. With a professional background that spans event production, media strategy,
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Deborah <br> Hardnett

Deborah
Hardnett

VP, Marketing & Brand Development
Deborah Hardnett, brings over three decades of experience in brand strategy, media, and purpose-driven storytelling. With a career spanning
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Michael <br>Hazel

Michael
Hazel

VP, Music and Live Experience
Michael “Chubb” Hazel serves as the Vice President of Music and Live Experience for Dreams Never Die. A dynamic creative and production leader, Chubb brings over
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Trusted Collaborations

Each partnership reflects a shared belief in protecting the art, honoring the artist,
and delivering with purpose.

We approach every collaboration with integrity and heart, no matter the scale — because the dream deserves nothing less.

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Inside the Vision

The Dream Journal

Stories, insights, and reflections from behind the curtain — where the dream is protected, nurtured, and brought to life.

In an industry that often trades values for visibility, integrity isn’t just rare —

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While the spotlight shines on center stage, we live for the behind-the-scenes

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In entertainment, partnerships can open doors — or derail everything

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Let’s Connect

This Is Where It Starts

Big dreams begin with bold conversations. Drop us a line and let’s talk about what’s next — no fluff, just real purpose and partnership.

WE're Ready to Serve

[email protected]
  919-324-4573
  DreamsNeverDieEnt.com